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Image Guidelines for Social Media

Instagram

Instagram allows posts in three different formats: square, landscape, or vertical. However, regardless of the original format, all images will be automatically cropped to a square when displayed in the feed.

  • Profile Photo: 320 x 320 px

  • Post Image Size:

    • Square: 1080 x 1080 px 

    • Landscape: 1080 x 566 px 

    • Vertical: 1080 x 1350 px 

  • Stories and Reels: 1080 x 1920 px

Facebook

  • Facebook Cover Photo: 851 x 315px 

  • Post Image Size:

    • Square: 1200 x 1200 px 

    • Landscape: 1200 x 630 px

    • Portrait: 630 x 1200 

  • Facebook Event Photo: 1200 x 628 px

  • Stories And Reels: 1080 x 1920 px

X

  • Profile Photo: 400 x 400 px 

  • Header: 1500 x 500 px 

  • In-Stream Image Size: The images you upload to Twitter will be previewed in a cropped size of 600 pixels by 335 pixels, and when clicked, they will be displayed in their full size.

    • Square: 1080 x 1080 px

    • Landscape: 1600 x 900 px

    • Portrait: 1080 x 1350 px

LinkedIn

  • Profile Photo: 400 x 400 px 

  • LinkedIn Banner: 1584 x 396 px

LinkedIn Company Page

  • Company Logo: 400 x 400 px 

  • Cover Photo: 1128 x 191 px

  • Article & Post Image:

    • Square: 1080 x 1080 px

    • Portrait: 1920 x 1080 px 

    • Landscape & Article Image: 1200 x 627 px

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